Useful Articles


I’m Peter Krysik, an SEO specialist with a strong focus on on-page SEO ranking signals. You may say that I follow Google’s guidelines a little too closely…

…A website that follows Google’s guidelines is what I consider to be a healthy ranking website. I’ve seen countless SEOs report losing ENTIRE businesses overnight because of tactics that go against the guidelines.

I, on the other hand, like to sleep at night.

I am always learning to stay on top of my game. Running SEO tests and sharing my results is what gives me joy. There is SO much incredible information out there and I am happy to show my own SUCCESSFUL methods of earning TONS of organic traffic.

Areas Of Expertise

I have studied and implemented all manners of website optimizations for my websites and my clients’ websites.

My goal is, and always has been, to produce a web of relevance that is satisfying to both the users and the search engines.


My Story

Over the past 10 years, I’ve been studying SEO and testing various techniques to see what gets pages ranked on Google’s search engine.

My love for SEO started after building my first successful website. The website I built was for my dad’s small business. A business which we’ve been running full time ever since that website went live.

Before we had the website, we were generating leads using free classified ads on websites like Kijiji and craigslist. These websites were great up until a certain point.

Our competitors started to catch on, and these websites were quickly overrun with spam listings which we couldn’t keep up with.

Anytime we would get a lead from the internet, it would feel like getting free money. When the classified ads stopped producing good leads, I looked into my other options.

At the time, we didn’t have an ads budget. Even if we did, I wouldn’t know what to do with it. The closest thing I had to digital marketing experience was my simple understanding of writing HTML.

I did some digging and quickly discovered that if you want to generate leads online, you’re going to need a website.

I put together a really lousy website and wondered why it wasn’t producing any leads. I took my curiosity and typed a question into google that changed our lives forever. The information I found from my google search sent me down a rabbit hole that I wouldn’t climb out of for at least two weeks.

I must have written at least 100 pages of notes on 8 and a half by 11 sheets of paper.

The actual optimizations that I applied to our website were simple but understanding their importance took some time.

Within the first week of making these optimizations, the website produced over $1000 in revenue, and I knew that I was onto something.